We are so very Proud and ubber excited to announce that Converse All Star has become our latest and by far coolest brand to affiliate themselves with us. We would now like to introduce you to this brilliant campaign, called Get Out Of The Garage 2013, that Converse All Star has just launched!!
GET OUT OF THE GARAGE
RETURNS FOR 2013
The Hunt for South Africa’s Best Unsigned Talent Continues in July
On the 9th of July, Converse South Africa announced that the hugely successful Get Out Of The Garage platform is back with a bang in 2013. Last year, 138 unsigned, local bands from a variety of genres submitted their demos to Converse via SoundCloud and YouTube links for the chance to record in New York and play at the iconic 100 Club in London. Matthew Mole was crowned the inaugural South African winner. This is his story:
Converse is again on the hunt for unsigned talent to get out of the garage and be transported to the UK to play this epic venue later this year. Then the winner will be whipped off to New York to record at the Rubber Tracks studio in Brooklyn. Whether you are a punk rocker, electro fundi, kickass proponent of kwaito, or a hip hop playa, Converse wants to hear your sound.
From the 9th of July until the 8th of August, visit www.facebook.com/converse and upload a SoundCloud version of your best track. Then on the 15th of August, judges Catherine Grenfell, Jon Savage, and Reason will have narrowed down the entries to SA’s Top 10 unsigned artists. Converse will then showcase these acts on Facebook, where South African music fans can vote for their favourite. Simply by voting, fans have a chance to join their favourite band VIP style to London for the gig.
Get Out Of The Garage, share your music and showcase your talent via the app at www.facebook.com/converse and be part of the conversation on Twitter @Converse_Africa with the #Play100Club hashtag. The overall winner will be announced on the 16th of September 2013, and soon after take the stage at Rocking the Daisies 2013.
Converse Inc., based in N. Andover, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary sneaker such as the Chuck Taylor® All Star® sneaker, the Jack Purcell® sneaker and the One Star® sneaker. Today, Converse offers a diverse portfolio including men’s, women’s and children’s footwear, apparel and accessories. Converse product is sold globally by retailers in over 160 countries and through 79 company-owned retail locations in the U.S. For more information, visit Converse on the web at: media.converse.com
ABOUT 100 CLUB
The 100 Club, situated at 100 Oxford Street in the center of London, has been promoting live music on its premises since 1942. Over the last seventy years it has played host to a multitude of artists and genres, from Jazz through to the Blues and Beat scenes of the 1960s, Punk in the 70s, Trad, Reggae, Rock, the Indie 90s and current musical climates since. Thanks to the club’s open-minded music policy and dedication of its many patrons over the years, it has managed to maintain success, longevity and legendary status amongst bands and audiences alike. For more information please visit: www.the100club.co.uk
ABOUT CONVERSE RUBBER TRACKS
Converse Rubber Tracks is a state-of-the-art recording studio that is located in the Williamsburg neighborhood in Brooklyn, NY. The 5,200 square-foot, full-service recording space aims to support emerging artists by providing them access to a top-level recording studio at no cost. Artists and bands of all genres and ages from around the world are encouraged to apply and, upon acceptance, may reserve time in the studio to work alongside a team of experienced engineers. Fully equipped with the best instruments and equipment supplied by Converse Rubber Tracks partner Guitar Center, artists will spend time creating their work and in the end retain all the rights to their music. Through Converse Rubber Tracks, Converse is giving back to the creative community that has embraced the brand throughout its 105-year history. Converse Rubber Tracks provides a platform for artists to unleash their creative spirit that will change the world.